The History of Graphic Design
By Philip Meggs


Table of Contents

Numbers in parenthasis indicate the equivalent chapter in Ed. 3

Preface.

Preface to the First Edition.

Acknowledgments.

Part I: The Prologue to Graphic Design.

The visual message from prehistory through the medieval era.

1. The Invention of Writing.

2 (3). Alphabets.—Shawn

3 (2). The Asian Contribution.—Virginia

4. Illuminated Manuscripts.—Lucie

Part II: A Graphic Renaissance.

The origins of European typography and design for printing.

5. Printing Comes to Europe.

6. The German Illustrated Book.—Melissa

7. Renaissance Graphic Design.

8. An Epoch of Typographic Genius.

Part III: The Bridge to the Twentieth Century.

The Industrial Revolution: The impact of industrial technology upon visual communications.

9. (9 &10) Graphic Design and the Industrial Revolution.—Casy

10 (11&12). The Arts and Crafts Movement and its Heritage.

11. (13) Art Nouveau.

12. (14) The Genesis of Twentieth-Century Design.

Part IV: The Modernist Era.

Graphic design in the first half of the twentieth century.

13. (15) The Influence of Modern Art.—Heather

14. (16) Pictorial Modernism.—Karen

15. (17) A New Language of Form.—Robert

16. (18) The Bauhaus and the New Typography.

17. (19) The Modern Movement in America.

Part V: The Age of Information.

Graphic design in the global village.

18. (20)The International Typographic Style.—Emily

19. (21) The New York School.—Ken

20. (22) Corporate Identity and Visual Systems.—Maurice

21. (23) The Conceptual Image.—Kristina

22. (24) National Visions within a Global Dialogue.

23. (25) Postmodern Design.—Poureh

24. (26) The Digital Revolution and Beyond.—Linda

Epilogue.

Bibliography.

Picture Credits.

Index.